Founder of SwimUniversity.com
S5E43 · · 01:26:08
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S5E32 · · 45:28
Today, I reflect on a journal entry from January 30, 2018, where I expressed a desire to own four profitable online brands, but recognized that Swim University was my main success. I...
S5E31 · · 37:03
Answering three questions today, I explore the overlap between Swim University’s info products and e-commerce business, the future of Brew Cabin, and a topic I wish people would ask ...
S5E30 · · 30:30
I've been working on the Swim University about page and sought feedback on Twitter. Suggestions led to changes like adjusting text alignment for readability and adding photos of me w...
S5E29 · · 28:52
Eric asked about expanding my course offerings and improving lead magnets. I have specific cheat sheets for pools and hot tubs. I'm considering smaller, targeted courses and other le...
S5E28 · · 43:18
Today, I'm sharing some thoughts about my business. I'm covering six main points: post-purchase email flows, content syndication, Facebook traffic, micro-products, using fewer but be...
S5E27 · · 56:28
I took a break from work to record this episode and share what I've been working on lately. I've been coding and designing for three days straight, focusing on updating my website. I...
S5E26 · · 24:25
I share my experience using AI tools to dictate and create sales emails for a hot tub chemical. I discuss using Descript to transcribe voice memos and ChatGPT to edit and format the ...
S5E25 · · 38:48
I explore creating an SEO maintenance process with Semrush, focusing on fixing broken links, disavowing toxic links, and improving internal linking. I also discuss social media strat...