Matt Giovanisci

Matt Giovanisci


Founder of SwimUniversity.com

Appears in 740 Episodes

My Facebook Ad Strategy for 2024

My Facebook Ad Strategy for 2024

S5E4 · · 51:37

I've struggled with running ads. But I have a plan to make it easier and more affordable. Let's break it down.

SEO Predictions for 2024 (Plus My Backlink Building Strategy)

SEO Predictions for 2024 (Plus My Backlink Building Strategy)

S5E3 · · 55:36

I got 5 SEO predictions and 5 ways I'm building backlinks (organically) in 2024. Let's talk about it.

Improving My KPI Tracking for Marketing Success

Improving My KPI Tracking for Marketing Success

S5E2 · · 46:18

I talk through the KPIs in my business that I want to track each month for 2024 and beyond. Let's discuss.

8 Ways to Improve Website Content (And Beat AI)

8 Ways to Improve Website Content (And Beat AI)

S5E1 · · 01:00:05

I brainstormed 8 ways to improve the written content on my website in 2024. Let's talk about it.

Let's Talk About The Future of This Podcast

Let's Talk About The Future of This Podcast

S4E9 · · 30:02

Money Lab is back! But there's a new format. It's my sawdust. Let me explain...

Why I Deleted My Best-Performing Blog Posts

Why I Deleted My Best-Performing Blog Posts

S4E8 · · 51:21

I deleted my posts because they don't get traffic. And it consolidates my link juice to the best posts. Let's talk about that.

My Online Business Time Machine

My Online Business Time Machine

S4E7 · · 36:54

If I could tell myself in 2004 what I know now in 2023, I would’ve avoided burnout and built a successful, six-figure online business in half time it actually took. 2004 The Idea: Lo...

My 6 Favorite SEO Tools in 2023

My 6 Favorite SEO Tools in 2023

S4E6 · · 42:01

Ahrefs (keyword research and tracking)WP Engine & Cloudflare for fast, reliable hostingYoast or RankMathWP Rocket with Imagify for Speed (with Carbonate theme)Headline Analyzer to im...

My 3 Profitable Business Templates

My 3 Profitable Business Templates

S4E5 · · 25:17

According to the U.S. Bureau of Labor Statistics, 65% of businesses fail in the first 10 years. And one of the main reasons is money management. I'm going to show the 3 tasks I do ev...

ChatGPT May Destroy SEO

ChatGPT May Destroy SEO

S4E4 · · 39:12

The Rise of Chatbots and the Threat to SEO: How Chat GPT could change the game for search engines forever. In this episode, we dive into the world of Chatbots and how the developm...

How I Come Up With Brand Names

How I Come Up With Brand Names

S4E3 · · 01:02:54

This decision could impact your online business forever. You need to consider many factors for it to be successful long-term. But if you get it right, it'll pay off forever in ways y...

Facebook Ad Strategy with Miles Beckler

Facebook Ad Strategy with Miles Beckler

S4E2 · · 02:18:39

I ask Miles Beckler to share his Facebook Ad strategy for getting more sales on his digital products.

How I Pick a Profitable Niche In 5 Minutes

How I Pick a Profitable Niche In 5 Minutes

S4E1 · · 45:18

What's the best way to discover a profitable niche? This 5-step analog method will uncover the perfect niche to start your business around.

How to Optimize Old Content to Rank on Google

How to Optimize Old Content to Rank on Google

S3E14 · · 26:23

How to Repurpose Content Forever

How to Repurpose Content Forever

S3E13 · · 43:00

The Lifeblood of My Business

The Lifeblood of My Business

S3E12 · · 37:47

Death to Affiliate Marketing

Death to Affiliate Marketing

S3E11 · · 51:17

The writing’s on the wall. It’s been there for years. Affiliate marketing is dying a slow and painful death. And I won’t be dragged down with it! Before you freak out and start @i...

How to Restore a Failing Niche Site in Less Than 3 Months

How to Restore a Failing Niche Site in Less Than 3 Months

S3E10 · · 48:50

In 2022, I wanted to buy and flip a website as a Money Lab challenge. But I've had a hard time finding a site to buy. Most don't pass my quality checklist. So instead of buying a sit...

Rethinking Email Marketing in 2022

Rethinking Email Marketing in 2022

S3E9 · · 30:24

The money is in the list. I'm 100% focused on email marketing this year because of that first sentence. With the click of a button, I can bring in serious cashflow. And I'm gonna tal...

Why I Don't Outsource Content Anymore

Why I Don't Outsource Content Anymore

S3E8 · · 36:20

I’m a stronger creator than a manager. So I’m the best person for the job. I also enjoy that process more than any other hat I wear in the business. My goal is no longer to hire peop...